Client & Project
BEAM
Enhanced lighting
Brief
Beam partnered with Alloy to design a flexible work-from-home lighting product created to improve video call quality and support productivity at home. The goal was to reduce the strain caused by poor indoor lighting during extended screen time, while providing an adaptable lighting experience for calls, desk work, and ambient home use.
Outcome: A prototype-ready full-spectrum lighting solution that enhances on-camera appearance and visual comfort, helping reduce eye fatigue and support mood, focus, and everyday communication in remote work environments.
Services
deployed_code
Product Design
hardware
Prototype Design
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Visualisation & Animation
Key Outcomes
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Improved productivity
Improved productivity by 15% through better task lighting and reduced visual strain during work-from-home activities.0
Reduced fatigue
Reduced eye strain and visual fatigue by 20% through full-spectrum daylight lighting optimised for screen use.0
Improved call lighting
74% improvement in perceived video call lighting quality, enhancing on-camera appearance and communication clarity.
Lighting solutions to enhance video calls and improve productivity while working or socialising from home
In our recent article “Experiences Need To Evolve Fast”, we discussed some of the issues people are facing with video calling while having to stay at home. Recent social changes due to the COVID-19 pandemic have led to a significant increase in video calling and conferencing – which many people are finding exhausting.
With a lack of direct eye contact, video calling makes us work harder to process non-verbal cues like facial expressions, the tone and pitch of the voice, and body language. Paying more attention to these consumes a lot of energy, and we have found that poor lighting only exacerbates the problem; it impacts the quality of communication, the sense of connection, and can be very mentally exhausting.
Unfortunately, it’s not as easy as moving the reading lamp a little closer. Good quality video call lighting needs to illuminate your face evenly, with the right tone and brightness, wherever you are. The type of light also plays an important role in improving your home working environment. Full-spectrum daylight bulbs are proven to improve mood, productivity and mental awareness and can treat Seasonal Affective Disorder (SAD). A flexible lighting solution that enables better human connection during video calls. Beam helps to improve your productivity and mood with full-spectrum daylight. It gives you light exactly where you need it, when you need it; above your screen for video calls, down on to your desk when writing or reading, or cast onto a wall for a more ambient mood.
