Client & Project
Nextbase – iQ smart dash camera app
Product & Category
Connected vehicle mobile application for smart dash cameras
Services Delivered
Brief
Alloy designed the companion mobile app for the Nextbase iQ Smart Dash Cam. The app enables users to view live 4K footage, receive AI-powered SmartSense alerts, review trip history, and control the device remotely from their phone. We mapped the end-to-end user journey, defined core features, and created wireframes and UI designs to support a seamless handover to development.
Outcome: End-to-end companion app UX and UI design with wireframes, key screen flows, and developer-ready design assets prepared for build and launch.
Key Outcomes
Market share
76 percent market share in the UK smart dash camera category at the time of reporting.Increase in UK revenue
237 percent increase in UK revenue following the launch of the Nextbase iQ product and app.Police time saved
Estimated 52 years of police time saved through use of Nextbase iQ video and incident reporting features.
Unlock the full power of your Nextbase iQ Smart Dash Cam with the intuitive companion app. Seamlessly control your dash cam from your phone, access real-time footage, receive instant alerts with SmartSense AI, and view recorded events in crystal-clear 4K. Whether you're parked or on the move, the Nextbase iQ app keeps you in control - with remote live view, voice control, trip history, and vehicle health monitoring at your fingertips. Drive smarter, stay safer, and never miss a moment.
Intuitive installation guide
Live map view
Detailed impact analytics
Interactive recording timeline
We started by mapping out the user journey, creating a sitemap, defining core functionality, and set the stage for a seamless user experience by wireframing the core screens.
In collaboration with the Nextbase dev team, we produced the final assets, ready to be applied to the functional iQ app