Client & Project
TalkTalk - Wi-Fi Hub
Product & Category
Home broadband router hardware and ISP Wi-Fi hub design
Services Delivered
deployed_code
Product design
hardware
Prototype design
factory
Design for manufacture
Brief
TalkTalk partnered with Alloy to design its most advanced router to date, the Wi-Fi Hub, created to deliver stronger, faster, and more reliable home connectivity. The hardware was engineered around beamforming and 4×4 MU-MIMO technology, enabling stable performance across up to 50 connected devices in modern, multi-device households.
Outcome: An award-winning broadband router combining high-performance Wi-Fi technology with an understated, home-friendly design and intuitive setup features, improving everyday connectivity and ease of use for TalkTalk customers.
Key Outcomes
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Setup time
Designed for fast, low-friction setup in under 10 minutes, supported by clear onboarding and a detachable Wi-Fi settings card.0
Stronger signal
Up to seven times stronger signal through antenna performance and beamforming-led Wi-Fi hub design for improved home coverage.0
Simultaneous connections
Supports 50+ simultaneous device connections using 4×4 MU-MIMO capability for modern multi-device households.
TalkTalk - Wi-Fi Hub
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