Client & Project
YURAY
Premium Gym Bags
Brief
We helped YURAY bring their premium gym bag vision to life. Frustrated by the lack of a functional solution for carrying all their gym essentials, they set out to create something smarter. The result... a 3-in-1 system designed for serious training. It features a compact gym bag to carry station to station, with space for shoes, a belt, and other go-to gear; a dedicated shower bag for toiletries; and a spacious main bag to hold it all-and more. No more chaos, just total focus and convenience.
Services
laundry
Soft Goods Design
assignment
Production Specifications
factory
Manufacture Sourcing
Our Impact
3 in 1
Solution
0
Carry capacity
0
Training focus
Stay Organised, Stay Moving, Stay You
Yuray is a crossbody bag designed for movement-whether you’re running laps or running errands. Alloy was asked to create something that could handle an active lifestyle but still feel considered and elevated enough for everyday wear. We focused on the details that matter: a shape that sits high and stable while running, a strap that feels good all day, and a clean, compact form that doesn’t scream ‘gym bag’. It’s made from premium waterproof materials, with minimal seams and hidden zips that keep the silhouette sharp and the contents dry.
The result is a bag that fits seamlessly into modern routines—technical enough for your workout, refined enough for a coffee after.
