Product Design Agency | Industrial Design Consultancy

A product design agency for
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Our Work

 
Featured
BT
Product
BT
Product

The next generation of BT’s IP TV service

Product
NEXTBASE APP
Digital
NEXTBASE APP
Digital

An app to support first truly smart dash camera

Digital
EVIE
Product
EVIE
Product

Revolutionising Future Electric Vehicle Charging

Product
AQUA OPTIMA
Product
AQUA OPTIMA
Product

Filtered Water Dispenser

Product
INVERSE APP
Digital
INVERSE APP
Digital

A statement app to accompany a statement product

Digital
NEXTBASE
Product
NEXTBASE
Product

The world’s first truly smart dash camera

Product
SAMSUNG
Product
SAMSUNG
Product

Co-creating disruptive, yet practical, innovation

Product
ORCA
Product
ORCA
Product

Quantum Computing

Product
RAYMARINE
Digital
RAYMARINE
Digital

Better user interfaces for extreme conditions

Digital
HALO
Digital
HALO
Digital

Sustainable showering solution

Digital
EVIE APP
Digital
EVIE APP
Digital

Revolutionising Future Electric Vehicle Charging

Digital
AVID
Digital
AVID
Digital

Creating a step-change in UX identity strategy

Digital

Impact

We are continuously exceeding expectations

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25+

Years of impact

Since 1999 we have been working with clients big and small, all over the world, from our design studio-workshop outside London in Surrey UK.

About us
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500+

Products launched

We use innovation to deliver better customer experiences by converting human insight into designs for physical products and digital interfaces.

See some of our projects
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80+

Awards won

We specialise in crafting ground-breaking experiences – and our work has been honoured by the world’s leading award organisations.

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150+

Partnerships

We partner with driven leaders, legendary brands, and forward-thinking entrepreneurs to bring their visions to life and shape what’s next.

Testimonials
 
 

Testimonials

Our work delivers more than just great design - it fuels growth, engages consumers, and shapes industries. Don’t just take our word for it though:

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“BT-Device’s long-term partnership with Alloy has played an important role in the growth of our business. To us, it’s a core knowledge asset that adds value to our propositions and keeps our brand strong. The collaboration has endured because it has remained consistently effective yet also adapted continuously to our fast-changing business context."

Director
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“The NETGEAR ID team are proud to have won the Red Dot Award for our AirCard 340U, our latest 4G / LTE modem. It was the successful result of a collaboration between Alloy and our own internal design resources to deliver an extremely compact highly usable and consumer friendly product which has been successfully launched in some of our largest service provider markets."

Industrial Design Lead
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“Since working with the team at Alloy, they have taken every idea we had and transformed it into the best, real-life version of itself. A great agency with even better vision, they are the dream team to work with to bring your ideas to life. Tackling any issues with innovative thinking and next-level designs embedded into every bit of their work.”

CEO
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“Conventional approaches to product design either gave us products that looked good but couldn’t be made, or bulky products that could be made but were hard to sell. Alloy’s ability to bring together the essential mix of creativity, technology and yet deliver in a tight timescale delivered the solution to this difficult assignment. ”

Director
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“Alloy's innovative approach to industrial design has seamlessly integrated form and function, resulting in hardware that not only pushes the boundaries of quantum computing but also boasts an aesthetic appeal that reflects our commitment to cutting-edge technology. Their expertise extends beyond hardware design; they have also ensured a user-friendly experience for our clients as they navigate the complexities of quantum computing. Overall, Alloy's dedication, creativity, and attention to detail have been invaluable”

CEO
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“It was a pleasure to work with Alloy, the team provided a highly comprehensive and intuitive exploration of the market and identified strong value added opportunities throughout concept generation and development all within in a category that is challenging to differentiate.”

Director
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“Alloy brought a fresh perspective to our project, challenging our initial brief and encouraging us to think differently in order to address the consumer problem we had identified. Their confidence, purposeful approach, and diligence were truly impressive. The collaboration with Alloy resulted in a product that has the potential to upend an otherwise commoditized market. Their innovative ideas and strategic guidance were instrumental in achieving this outcome. I would not hesitate to collaborate with them again in the future.”

Principal Venture Architect
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Services

At Alloy, every detail matters. As a strategic product design agency, we believe that great design is more than just aesthetics - it’s about innovation, functionality, and business impact. With a holistic approach to product design and digital design, we help brands create solutions that elevate experiences, engage users, and drive growth.

deployed_code Product Design expand_more
The industrial design of physical products is the historical core of our business. We understand the human issues in detail, anticipate commercial and technical constraints then convert this combined insight into realistic simulations to test and evolve look, feel and behaviour.
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devices UI/UX Design expand_more
Our digital work has won many awards, from BT consumer apps and custom touch-screens for Raymarine to complex large-screen software for professional film and TV production by Avid and Grass Valley. We convert user insight into functional definitions and interactive graphical design delivered in the form of static or interactive UI simulations and GUI toolkits. If UX is required, we deliver interactive wireframes and functional specifications. We follow up with agile close support for external coding teams, all over the world, using a range of widely-adopted digital collaboration tools.
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smart_display Visualisation & Animation expand_more
We help clients bring ideas to life through compelling visualisation and animation that drives alignment and decision-making. Our outputs help teams communicate concepts clearly across functions—from marketing to engineering—long before a physical prototype exists. We often support internal buy-in and investor engagement by creating visuals that are both aspirational and technically grounded.
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factory Design For Manufacture (DFM) expand_more
Brand identity is the collection of visual elements, messaging, and overall personality that distinguishes a brand and makes it recognizable to its audience. This includes everything from logos to typography, all of which work together to create a cohesive and consistent image. The purpose of brand identity is to shape how your brand is perceived, building a connection with your consumers while establishing trust and loyalty.
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package_2 Packaging Design expand_more
We support brands in designing packaging that elevates the product experience while remaining practical to manufacture, ship, and recycle. Our approach balances visual impact with functional performance, ensuring the packaging reflects brand values and protects the product through its lifecycle. We work closely with structural engineers and suppliers to deliver viable solutions from concept through to production.
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lightbulb Innovation & Strategy expand_more
We work with brands like Samsung and Pepsico to make their front-end innovation more efficient. Our ability to create and visualise ideas improves the timing and quality of market validation. Our understanding of development risk helps ensure ideas are less likely to fail later on contact with downstream operations teams. We often work in partnership with specialist customer insight teams.
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hardware Prototype Design expand_more
We create prototypes ranging from early versions of your product, all the way to full working and visual prototypes to test and refine its functionality and design. It allows our designers and your stakeholders to explore ideas, gather feedback, and identify potential issues before full-scale production. Prototyping is crucial for ensuring that the final product meets user needs and expectations effectively.
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crown Brand Identity expand_more
Brand identity is the collection of visual elements, messaging, and overall personality that distinguishes a brand and makes it recognizable to its audience. This includes everything from logos to typography, all of which work together to create a cohesive and consistent image. The purpose of brand identity is to shape how your brand is perceived, building a connection with your consumers while establishing trust and loyalty.
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computer Website Design expand_more
We design websites that align brand expression with user behaviour—helping our clients communicate clearly, convert effectively, and scale confidently. From initial structure to responsive layouts and UI styling, we deliver designs that are both visually refined and technically ready. We often collaborate with in-house teams or external developers to ensure smooth handover and implementation.
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local_shipping Supplier Sourcing expand_more
We bridge the gap between design intent and production reality by working closely with manufacturers from early engagement through to final tooling. Our team helps de-risk development by specifying materials and finishes that match both the product vision and the supplier’s capabilities. We regularly support clients through pilot runs, production ramp-up, and ongoing quality discussions.
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handshake Start-up Workshop Support expand_more
We partner with founders to help shape product propositions, define early feature sets, and create investor-ready visuals that build confidence. Our cross-functional experience enables startups to make critical decisions faster—balancing ambition with realism. We often remain involved beyond launch, providing design continuity through fundraising, scaling, and iteration.
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support_agent Manufacturing Liaison expand_more
We act as an extension of our clients’ teams during manufacturing—bridging the gap between design intent and production output. From pre-production samples to quality control and schedule alignment, we help ensure the final product meets expectations. Our close collaboration with manufacturers helps resolve issues quickly and keeps production on track.
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